— Full Service Marketing and Promotions
Our Marketing Plans are tailor-made for each artists’ needs, desires and strategic goals for their long-term success. We’ll find a balance between your personal “wants” and the services we offer to help you achieve marked gains.
— About Us
who Needs a Marketing & Promotion Professional?
That’s a GREAT question! After being in this industry for more than 30 years, I understand the necessity and urgency of making sure that you and your product are presented professionally and properly to the industry. You only get ONE CHANCE to make a first impression. How you go about doing that is CRITICAL to your future branding’s success!
I see far too many “artists” that don’t have the necessary tools in place in order to help them succeed in what they say they want…a productive and progressive ministry. If that’s the case, you need to operate on the level that all of the heavy hitters are operating on. You need to STAND OUT from your co-horts in ministry. It doesn’t mean you have to spend the amount of money they are spending but quite honestly YOU MUST have the mentality that you are going to invest in yourself and give yourself a chance to make the best impression possible to industry insiders. Cutting your CD or video project is just STEP 1 of the process. If no one knows you have a CD, Video, Book or Movie, what difference does it make that you’ve spent money producing it? You’re wasting your hard earned time and dollars by not having a PROFESSIONAL to assist you with PUSHING your project to the masses and extending the life of your project as far as it can live with an effective marketing campaign in place.
— Our Approach
Our Approach to Marketing
- You need to have a MONTHLY BUDGETin place for 6 months to a year (or longer in some cases)to have a Marketing and Promotions professional to assist you with getting to your next level. We develop individual, customized campaigns to suit your goals. Don’t ever expect any professional to offer their services for free because I can guarantee you…they won’t. Anyone who says they’ll do it for free, be sure to check their references and how KNOWN they are in the industry. You DO get what you pay for.
- Understand the difference between Marketing and Promotions. A REAL professional will be able to discuss in detail the differences. Producing results takes time and requires patience on the parts of all parties involved but it will happen.
- Stop expecting overnight success when your audience isn’t that big yet. Allow God to take you through your individual process and ultimately He will bring you into your season of success and notoriety.
- Don’t set unreasonable, unattainable or unrealistic goals for yourself or the marketing professionals you’ve hired to help you. Working with a professional marketing agency should allow you to pace yourself in your journey. Trust their recommendations and suggestions but above all trust that God will guide them in working for you and on your ministry’s behalf.
During your initial consultation, we take the time to listen to your needs, goals, and how we may help your ministry to grow.
In return, we brainstorm to make recommendations that are reasonable, attainable, and affordable.
Our teams will work diligently to produce top quality services and products to enhance the kingdom of God.
As part of our relationship, we focus on your ministry’s visibility and awareness to your current audience and target larger audiences including digital platforms.
— Why Us
Why Leading Artists Choose to Work With Us
Our innovative approach utilizes top of the line equipment and resources to bring God’s kingdom to the forefront of your industry.
Our experience and connections within the gospel music community along with implementing digital technology makes us a leader for independent artists.
We build your brand based on your targeted audience, current trends, and forecasts of the artistic world.
We recognize the importance of allowing “you to be you” to reach your highest potential.